Videos

Top 3 Pieces of Advice for Getting Your Messaging Right

Managing Partner, Billy Cina gives her top 3 pieces of advice for getting your messaging right.

Messaging by Committee

A marketer’s nightmare…messaging by committee! Everybody has an opinion about it, and no matter what you come up with, it wont suit everybody. But it’s not supposed to. Here's why.

Which marketing automation platform is best for building out landing pages and emails?

Idan our Managing Partner lets us in on his thoughts.

Is Marketo a good choice for startups?

Idan Carmeli spills the beans about the kind of organization Marketo is best suited for.

Which Marketing Automation Platform has the best analytics?

Our managing partner Idan Carmelli tells all.

Women in tech, let’s get our act together!

For too long we've been blaming the men for our lack of representation and inequality in the workplace, BUT it's time to shoulder some of the responsibility too. Shoshi Goldstein of Perimeter 81 and Billy Cina tell it how it is👩🤦

E17- B2B Marketing with Billy Cina and Luna Froumine

Where are your B2B marketing budgets going in 2021? Live events or virtual ones? Billy Cina and Luna Froumine of WalkMe discuss.

E16 B2B Marketing Event Live and in person

3 Months Later, Survey Results Are In: How has Coronavirus effected cybersecurity marketing activities and budgets? How are your cybersec colleagues getting the most out their ABM campaigns? Join us for the answers.

E15- B2B Marketing- Are women better B2B Tech Marketers?

Women make better marketers.... or not! Shoshi Goldstein of Perimeter81 and Billy Cina have very opposing views. Where do you stand?

Enough about us. What about you?

While our website is intended to provide a little light entertainment, we do take our work and your company’s success VERY seriously. We’re in the trenches fighting the good fight with B2B tech companies every day.

You in? Let’s talk.